Tuesday, 24 December 2013

GM - Marketing - FMCG - Iim/fms/xlri, 7 - 12 years exp, Mumbai

SCOPE:

- Resumes are invited for a fantastic opportunity to manage key brand/s of Indias foremost real estate organization. You will be tasked with the development of the marketing strategy for the brand/s. Its non- negotiable that the successful candidate will have an extensive track record of achievement from nimble-footed consumer facing businesses and be able to show an exceptional level of understanding in marketing. The incumbent will be amongst the key members of the marketing organization.


KEY RESPONSIBILITIES:


I. Financial : Full accountability for development of pricing and pricing strategies along with commercial budget(s) spend and allocation. Responsibility towards maximizing gross contribution at segment and brand level at targeted sales volume


II. Market Complexity : This role will lead the innovation & launch agenda across brands and segments as well as future hunting grounds


III. Leadership Responsibilities : Leading and influencing a cross functional team and key stakeholders


Leading the concept development process


Leading conversationalization and revenue generation of new and ongoing brands.


PURPOSE OF ROLE:


- The opportunity space is large and diverse, as well as attractive & challenging. This role will require strong strategic skills, as it will lead the thinking on overall strategy, business model, consumer initiatives, brand planning, and budget management across the various geographies & categories. A key part of this role is to also ensure the use of creative excellence, disciplined project leadership and management in crafting new opportunities from multiple start points. The ability to navigate through key stakeholders within the organization will be necessary for success and traction. As a key business stakeholder you will also be the repository of learning for future opportunities, on which the business will lean on for development of business strategies.




QUALIFICATION & EXPERIENCE REQUIREMENT:

I. Candidates from top B-schools (IIMs, FMS, XLRI, IIFT, SP Jain, JBIMS, NMIMS) only apply.


II. Currently working with best FMCG, consumer durables, automobiles or other consumer businesses handling luxury category products.


III. Candidates should have had hands-on experience on marketing launches, using marketing channels to create qualitative quantitative value for the brand, anchoring research & consumer insights, exposure to brand management practices, proven marketing strategy execution capabilities.


Experience: - 7 - 13 years.







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